About Us | ByFrame Content Lab

More than an agency, we are your creative partners

Since our inception at ByFrame Content Lab, we’ve understood that every brand has a unique story to tell. We collaborate closely with you to offer creative solutions tailored to your needs. Our boutique approach ensures that every client receives personalised attention. Through photography, video and content strategies, our mission is to make your brand shine, no matter its size.

Our team of experienced professionals in audiovisual production and digital marketing turn your ideas into visually impactful realities.

Photographer CoFounder

Daniel Conde

I bring over 15 years of experience in Colombia and Mexico, specializing in photography and graphic design for brands like Samsung and IBM. Additionally, I hold a master's degree in marketing and strategic communication. My approach combines creative vision with strategic thinking, allowing me to craft visually striking content that resonates with audiences and aligns with brand objectives. I’m committed to exceeding client expectations in every project, whether it’s a campaign for social media, a product catalog, or an event.

My passion for storytelling through images drives me to capture the essence of each brand, delivering professional and impactful results that not only engage viewers but also convey a clear and purposeful message.

For me, photography is more than just a profession—it's a lifelong passion that continuously inspires me to explore new creative possibilities.

Videographer CoFounder

Santiago Arboleda

I am a passionate filmmaker with over 7 years of experience creating and editing audiovisual content for global brands like Coca-Cola, Tetra Pak, and Xiaomi, as well as for local companies across various industries.

My experience spans from conceptualization to the final production of audiovisual projects, transforming digital strategies into original and engaging content, always focused on enhancing brand performance on social media and television.

With advanced skills in Adobe Premiere Pro and After Effects, I specialize in crafting impactful videos, paying close attention to detail to connect with audiences and meet my clients' strategic objectives.

Administrative Director

Dulce Tapia

I bring over 15 years of experience in the hospitality industry, having worked with renowned companies like American Express and Lufthansa.

As the administrator of our agency, I combine my extensive industry knowledge with creativity and a structured approach to steer our strategic direction.

My expertise lies in seamlessly managing operations while fostering an environment of innovation.

I am committed to excellence, ensuring that our team remains focused, efficient, and aligned with our clients' objectives. Transforming complex challenges into actionable strategies is my goal, consistently exceeding expectations in every project.

For me, leading the agency is more than just a profession—it's a passion that continually inspires me to explore new horizons and drive both our agency and our clients toward sustained success.

Head of Sales

Rossy Anaya

As Head of Sales at ByFrame Content Lab, I bring 8 years of experience in sales and hospitality. My strong background in strategic planning and financial analysis enhances my ability to drive revenue growth and make data-driven decisions in my role.

My expertise in sales allows me to develop tailored solutions that not only meet client needs but also align with long-term profitability goals. My experience in hospitality strengthens my ability to build meaningful relationships with clients and deliver personalized service.

At ByFrame Content Lab, I ensure that each project not only aligns with the client’s vision but also contributes to the company’s financial objectives, consistently exceeding sales targets.

For me, sales is more than just a career—it’s a passion that inspires me to refine my approach and achieve exceptional outcomes.